April 16, 2012 ~ Saskatoon, SK - The Edwards School of Business is pleased to announce the winning advertising campaign for COMM 450.3: Advanced Topics in Advertising. Six teams of senior undergraduate business students developed a creative strategy to appeal to prospective high school students and they pitched their strategy to a panel of judges earlier today. The winning team was comprised of four Marketing students in fourth year (pictured above, from left): Jaden Dirk, Leanne Smith, Tara Larson and Cassie Wallace. 

The winning team's creative strategy and graphic design elements will be used in future Edwards advertising campaigns, and the students also received the Procter & Gamble Marketing Plan Prize, which recognizes the student group with the top marketing plan in COMM 450.3.

Congratulations to the award winning team!